Corporate DEI merchandise should say something worth wearing, carrying or keeping. URevolution creates customizable organizational merchandise for Employee Resource Groups, People & Culture teams, universities, nonprofits, conferences and other organizations that want disability included in the diversity conversation.
URevolution is an independent disability-led media, lifestyle and e-commerce brand. Our products sit alongside URevolution Magazine, where disability and chronic illness are treated as part of diversity rather than an afterthought.
Planning an organizational order? Contact URevolution about customization and co-branding.
DEI merchandise with disability in the brief
Plenty of diversity merchandise talks about inclusion in broad terms. URevolution's point of view is more specific: disability belongs in diversity.
That makes our organizational merchandise a fit for teams planning Disability Pride campaigns, disability and accessibility ERG activity, wider DEI programs, conferences, staff events and other inclusion-focused initiatives.
The merchandise does not need to turn disability into a slogan every time. The important part is that disabled and chronically ill people are not edited out of the audience or the message.
What URevolution can help organizations create
- Customized merchandise: adapt suitable URevolution designs for an organizational campaign or event.
- Co-branded products: combine an organizational identity with URevolution messaging where the product and design support it.
- ERG and employee-program merchandise: create products for disability, accessibility and broader inclusion initiatives.
- Conference and event merchandise: choose products that carry the message beyond the event itself.
- Organizational gifting: use URevolution products as part of a considered employee, speaker, attendee or partner gifting program.
Exact customization options depend on the product and order. Send URevolution the brief and we can discuss what is workable rather than promising the same treatment for every product.
Why work with a disability-led brand?
URevolution was co-founded in 2018 by Brendan McDonald and Corinne Gray. Today the brand is independently owned and led by Brendan, a disabled Australian living with chronic illness and a former UN humanitarian and emergency-management professional.
That background matters because URevolution does not approach disability as a seasonal awareness theme or a generic extension of corporate DEI language. Disability and chronic illness are central to the brand's editorial work and product point of view.
If your organization talks about diversity but rarely includes disability, merchandise will not fix the strategy. It can, however, make a clear value visible when the message matches the work behind it.
Broader DEI campaigns without erasing disability
URevolution's B2B offer is not limited to disability-only events. Organizations also come to this work through broader diversity, equity and inclusion programs. That is useful territory for URevolution precisely because disability is so often missing from those conversations.
For a wider campaign, the brief might focus on inclusion, belonging, allyship or representation. Our job is to help keep the message distinctive and credible without flattening every identity into generic “celebrate diversity” copy.
If you are still deciding what to give, read our disability-led guide to inclusive corporate gifts and DEI gifts. It covers recipient choice, accessibility, sizing, supplier provenance and the practical problems that make supposedly inclusive gifts fall flat.
Start with the brief
Tell us what the merchandise is for, who will receive it, the type of product you are considering, whether co-branding or customization matters and any campaign or event context we should know about.
We will use that information to discuss suitable options. For retail ideas, you can also browse the Diversity Gifts collection.
Contact URevolution about an organizational merchandise project.
